My answer to Do all successfull enterpreneur need to have the guts to do something that is morally/unethical in the…
Answer by Ken Larson:
Business, much like life; it is filled with trade-offs.
Along the way one must rely on one’ value system to enter the business one undertakes and conduct oneself while in business using ones values. Values heavily determine the mission, goals and objectives of an enterprise.
If ones values and a related action conflict with the law, the general morality of the culture in which one is conducting business or the customer base, one must conduct a risk analysis of the impact on one’s business when taking the action and be prepared for the results of the action, if taken.
In the age of modern communications, lighting fast news, social media and exposure to world events, an ethical company image is vital.
Company ethics go beyond decrees to personnel regarding professional conduct and honest business practices. Business ethics must be tailored to the company service or product venue, relationships with clients, industry partners and suppliers.
Training in company ethics is vital. It is a form of communication. It is not an academic pursuit, although elements of it may include learning new information. Still, it is not schooling in the sense of personal improvement as much as it is communication of company policy and expectations on the topics discussed here and others like them.
The best organizations make sure everyone from the chairman of the board to the janitor understands that training is a privilege, a right and a requirement and that it will be conducted as a matter of record for everyone.
Some training will be global, such as policy, corporate ethics and human relations. Other training will be specialized, such as changes in law, company policy or technology implications by functional areas.
Training must be sophisticated, interactive, and responsive to changing times and contain feedback mechanisms to gauge effectiveness.