My answer to How do you get people to view your blog?
Answer by Ken Larson:
I have used social media for several years for the most part free of charge to promote small business and military veteran blogs.
I set up a Google blog as an extension of my volunteer work that blossomed into a web site ($10 a year to buy and convert it from a blog to a domain in my name) containing the basics of entering and succeeding in the venue as well my books and articles on the subject for download via BOX.
The idea was to refer clients to article links at the site to avoid repeating myself over and over to new business clients and still keep myself available for specific inquiries and problems.
I connected the blogs to sites like Quora and Linkedin and began answering questions and registering at many of the free applications for networking web sites on the Internet to see how that could benefit my work. Twitter, BlogCatalog, Facebook, Widgetbox, Empire Avenue, Pinterest, About Me and similar free applications have served my site well.
The Adsense Feature added cash flow. Roughly 30% of my clients began come from related networking. The result has been heavy traffic, good efficiency in supporting in excess of 7000 counseling cases over the last 710 years and virtually no expense to me as a volunteer working for non-profit organizations.